Carly
AI ISA that calls new leads in about a minute, then texts and emails — writes everything back to your CRM.
Teams that want calls, texts, and email worked by one playbook on their current CRM, at the lowest published entry price.
Calls, texts, and email on one consistent playbook — most rivals cover fewer channels
Total cost unknowable without a sales call — the phone line isn't priced publicly
What it does
- Calls a new lead within about a minute of the lead alert landing in your inbox
- No answer? Follows up by text from your team's number, then email; follow-ups stop when the lead replies
- Runs your qualifying questions in your order: buying vs selling, timeline, area, price range, pre-approval, existing representation
- Books qualified leads on the right agent's Google or Outlook calendar, or puts the call straight through to whoever is on duty
- Nurtures long-fuse leads with check-ins on your schedule, sent from the agent's own email address
- Writes calls, texts, and outcomes back to Follow Up Boss, Lofty, or its own CRM; connects to thousands of apps
- Spanish detection — answers in Spanish when the lead speaks Spanish
- Playbook written once in plain English; Carly runs it identically on the first and hundredth lead
- Can be run from ChatGPT or Claude via a Carly connector
Pros and cons
Pros
- Calls, texts, and email on one consistent playbook — most rivals cover fewer channels
- Works on the CRM you already use (Follow Up Boss, Lofty) rather than forcing a migration
- Lowest published entry price among voice-capable ISAs here
- Free workflow automations for the non-AI steps
Cons
- Total cost unknowable without a sales call — the phone line isn't priced publicly
- New vendor with no independent track record or published customer counts
- Qualification quality depends on the playbook you write
- No published detail on TCPA consent handling for outbound AI calls
Pricing details
AI agents from $35/mo per the vendor's own Oct 2026 comparison post; free Zapier-style workflow automations included. The phone line is priced on a short sales call and no dollar figure is published — treat total cost as tentative until quoted. Verified Oct 2026.
Every figure on this page was checked against carlyassistant.com or the source named above on Oct 19, 2026. Prices change — confirm with the vendor before you buy. Our methodology
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